Business Intelligence connects various data sources such as Google Analytics or your CRM to analyze the combined data and access relevant KPIs mobile. This way, you get new insights into your customers´ behavior and can measure your marketing’s success. Classic sales controlling is increasingly transforming the analysis of your customers from a pure sales analysis to a 360 degree view.
Dynamic sales controlling shows you if your marketing measures are successful, whether on social media sites, such as Twitter and Facebook, or in affiliate marketing. With our business intelligence solution, you can combine data from Google Analytics, CRM and sales for an extensive campaign management. You are able to see how much revenue each marketing measure has generated.