
35 BLVD of broken dreams
GREEN DAY
Broken dreams and broken supply chains? What do they have in common? We’ll find out in episode 35 of ROCKCAST.
You know who paved the HIGHWAY TO HELL and who build the STAIRWAY TO HEAVEN?
What is ROCKCAST?
It‘s a podcast where we mix hardrock music with the latest technology trends in building materials logistics.
How does ROCKCAST work?
Paul picks a song from his playlist, we’ll play a few riffs, and then we’ll find out how that song can rock your cement, ready-mix, aggregates, or asphalt logistics.
How long is a ROCKCAST episode?
Each episode is a straight up banger. No endless, boring discussions. Just a quick sound bite with lots of food for thought.
Paul - Chief Hardrock Officer: Keynote speaker and bass player. He knows how to rock the stage.
Dirk - Head of Content Batching: Campfire guitarist and vocalist. Creates sing-along content that is heard across our industry.
Tune in below, sign-up to our newsletter, or rock with us on LinkedIn.
While they gear up for new ROCKCAST episodes in September, Paul and Dirk lean back, take a breath and explore the epic world of open-air rock and heavy metal festivals.
From the mud of Wacken to the tarmac of Download, they’ll revisit legendary shows, iconic performances, and reflect on how this can rock your ready-mix, cement, or aggregates logistics.
Watch all sessions here.
BY DAVID BOWIE
“Houston, we have a problem.” That was Apollo 11.
“Hard rockers, we have a solution.” That’s ROCKCAST 62.
Tune in and explore how digital twin technology took off in in space and is now set to rock your ready-mix and aggregate logistics right here on Earth.
BY AC/DC
The ROCKCAST entry exam: Who paved the Highway to Hell and who built the Stairway to Heaven? We let the Zeppelin fly in #11. But wait, no Highway to Hell yet?
Even ChatGPT burned some kilowatts checking the playlist. Tune in and listen to a heated debate on Generative AI's high energy consumption. Are we on a digital highway to hell?
BY FLEETWOOD MAC
In North America, truckers prefer long-nose rigs that look like they just rolled out of a Hollywood action movie. Elsewhere, truckers have embraced the flat-faced, cab-over-engine style.
What are the pros and cons of each model? Tune in as we put these two truck styles head-to-head.
BY CREEDENCE CLEARWATER REVIVAL
People love roads, bridges, buildings - and ROCKAST. But when it comes to having a quarry in their backyard? That’s a different story.
Tune in as we’re tackling NIMBY – Not In My Backyard. Why is it so hard to get community support for quarry operations, even when they provide the essential materials we all depend on?
BY MELISSA ETHERIDGE
Maintaining ready-mix consistency, whether in transit or on-site, is a critical challenge. Adding water? No, your mix doesn’t need a drink, it needs strength. Adding algorithms? Now that’s a solid strategy for a smarter transport plan.
Tune is as we explore how AI improves on-time performance and ultimately supports better concrete consistency.
BY EUROPE
Why does Sweden keep producing game-changers like Spotify and IKEA? We don’t know their secret, but in this episode, Paul and Dirk are joined by Håkan Holmgren, CEO of CheckProof, from Sweden.
Expect a high-energy mix of Swedish hard rock beats and game-changing insights that will shake up the way you think about maintenance and HSEQ management.
BY THE BEATLES
In 1969, The Beatles recorded Abbey Road. Yesterday, ROCKCAST’s Fab Two recorded episode 56.
It may not be legendary (yet), but it crosses into carbon fiber reinforced concrete -the next big hit in durability, sustainability, and future-ready construction.
BY ZAGER & EVANS
In the year 2525, will ROCKCAST still be alive? We don’t know. Ask us again in 500 years. But in the year 2025, ROCKCAST is alive and kicking. Need a prove?
Tune in and learn more about the past, the present, and the future of AI in building materials logistics.
BY THE DOORS
Today we honor the true rock star of construction: Joseph Aspdin. Never heard of him? In 1824, he shoved limestone into a kiln and lit up a fire inside, creating a powdery substance that would glue rocks together.
Tune in and learn more about the heritage of Portland cement and the future of cement logistics.
BY THIRTY SECONDS TO MARS
Logistics is a chessboard—one wrong move, and it’s checkmate. Logistics planners are grandmasters of their trade - no doubt about it. But a traditional manual approach to assign haulers can be costly.
Why? Tune and learn how AI can make cost-cutting moves for you.
BY THE BYRDS
When it comes to ready-mix concrete, we at ROCKCAST leave no stone unturned. But how about recycled concrete? How about recycled construction and demolition waste (CDW)?
No worries, this episode is all about building materials in a circular economy. And we’ll leave no stone unturned, unturned, unturned. Promised!
BY RUN-DMC FEAT. AEROSMITH
What do you get when you mix rap music with rock music? Well, the coolest ROCKCAST episode ever. What the…??? you might say. Rap on ROCKCAST? Are you guys crazy?
Trust us and walk this way with us. This episode is all about collaboration in building materials logistics.
BY PAUL SIMON
How do you end a toxic relationship? Well, according to Paul Simon, there must be fifty ways to leave your legacy dispatch software.
The problem is all inside your head, the answer is easy if you take it logically: Just listen to this jubilee episode of ROCKCAST.
BY STEPPENWOLF
Get your motor runnin’, head out on the highway… to AI. A Harley Davidson might not be the ideal vehicle for delivering building materials. But in this episode we’ll explore how AI can make our roads safer – for eighteen-wheelers and for two-wheelers.
Tune in and learn why road safety starts in the dispatch office.
BY THE BLUES BROTHERS
Does your dispatch software have a cop motor to power your decision-making processes? Does it have cop tires to give your truck schedules the best traction? Does it have cop shocks to dampen all the potholes on the road to digital transformation?
No? Then tune in and learn how AI will keep your truck schedules rollin’, rollin’, rollin’.
BY BON JOVI
Data is the new oil, so they say. Does this old adage still hold true? Compared to the carbon reductions that the use of data offers, the carbon emissions of the IT infrastructure and the software itself is neglectable. But does that mean we should ignore it?
Tune in and learn how to turn data into clean energy that drives your logistics on the road to net-zero.
I still haven’t found what I’m looking for... Construction sites are often located in places where the streets have no name yet. In fact, there are often no roads or buildings, let alone an address. But with a perishable product like ready-mix concrete, any delays are critical on the road to your customers.
Tune in and learn how to add precision and speed to your route planning.
BY STATUS QUO
Simon & Garfunkel, McCartney & Lennon, Plant & Page - legendary rock duos. Now meet the greatest duo in building materials logistics: ROCKCAST & SR MEASURE.
Tune in and hear from David Boardman, CEO of Stockpile Report, on the app that lets you measure and manage bulk inventory anytime - right from your iPhone.
BY THE BAND
It’s a simple equation. Ready-mix, cement, or aggregates logistics is all about weight. And every pound saved from a truck’s tare weight means more payload and greater profitability per job.
But aren't there better ways to boost the payload of your fleet? Sure. Tune in and learn why algorithms provide the highest gain in payload, productivity, and profitability.
BY GUNS N' ROSES
How often should you wash a ready-mix truck? Only when November rain hits? To ensure a top performance of your rolling equipment, regular cleaning is crucial.
Truck schedules need regular cleaning too. Tune in to see how algorithms help dispatchers avoid a build-up of unfinished jobs and keep things running smooth.
BY IRON MAIDEN
Douglas Adams said “42” is the answer to the ultimate question of life, the universe, and everything. In episode 42 we try to answer the ultimate question of building materials logistics: When is the best time to embark onto the road to digital transformation?
Tune in and learn why you shouldn’t waste any more time and start your journey now.
BY ALTER BRIDGE
Binoculars up, volume on: we’re bird-watching in a quarry! We’ve spotted a beautiful blackbird that will give us a bird’s eye view on quarry restoration and biodiversity.
Tune in and discover how reduced truck idling helps protect wildlife in and around quarries.
BY FIVE FINGER DEATH PUNCH
How many KPIs do you really need? In building materials logistics, you're bound to run into plenty. But is there a golden number?
Tune in as Paul unleashes his infamous “Five Finger KPI Punch” and breaks down the metrics that truly matter.
BY BOB DYLAN
Striking the right cost balance when replenishing ready-mix plants - without hurting service levels - is no easy feat. Optimizing your sourcing means weighing both: product and transport costs.
This episode might not win a Nobel Prize for podcasting, but it will deliver valuable insights on cutting costs with AI.
BY SNIFF 'N' THE TEARS
With the boomer generation about to retire, the need for truck drivers is ever increasing. To make things worse, the trucking industry is struggling to attract and retain younger drivers, ultimately leading to a growing gap between the demand for freight transportation and driver availability.
Tune in and learn how AI can help to close the gap.
BY TWISTED SISTER
Dynamic pricing adjusts prices based on market demand. While common practice in many industries, neither the business models nor the technology of many building materials producers are currently designed for digital pricing.
Tune in to explore the tech behind digital pricing and how it could benefit our industry.
BY DEEP PURPLE
Many building materials producers are diving into data analytics. But with all the buzzwords flying around, it’s easy to get confused.
Not a data scientist? No problem. Tune in to learn the key differences between a data lake and a data warehouse.
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